What is a "Marketing Funnel"? And why do I need one?
If you have something to sell online, such as a product, service or business opportunity, the "marketing funnel" is a tremendous strategy to generate a huge amount of free traffic to your website. It's one used by many top marketers across the net.
Let me explain the analogy. The narrow end of the funnel is where your opt-in box is located, where prospects enter their email address and go through to make a direct sale. The wide end of the funnel is the catchment area. This is where all the potential online traffic come, from a wide variety of sources. If you can build a really big, far-reaching funnel, you can drive a gigantic amount of traffic.
So what makes up the wide end of the funnel?
To a certain extent, this is only limited by your imagination and how big you want the funnel to be.
A powerful and productive funnel would certainly include some of the following areas: -
- Social Media sites like Facebook, Myspace, Twitter and Orkut
- Video Media channels such as YouTube, Metacafe, Viddler and Revver
- Article Sites like Ezine Articles, Article Base and Buzzle
- Blogs such as Blogspot, Wordpress and Wikis
- Social Review Sites, eg. Squidoo and Hubpages
Additionally, you may also want to consider the following;
- Press Release sites like Free-Press-Release.com
- Picture sites, eg. Flickr and Zoomr
- Social Bookmarking and linking sites, eg. Delicious, Digg, Stumbleupon and Propeller
Due to the huge amount of people using these social sites, you can generate all the traffic youll ever need simply by establishing and maintaining a presence on them.
It's all about putting out regular content to as many places as possible, always linking back to your opt-in page.
This strategy will boost your appearance as an authority figure, build your online presence, and expose you to a never-ending supply of prospects for you business. And you can effectively leverage your time. For example, just one article can provide you with an incredible amount of content for all these different networks.
An additional benefit of this system, is that due to all the back links, your search rankings for your main website in Google, Yahoo and others, will massively improve.
Once youre all set up, the time required will become considerably less and less. However, it will take some time in the beginning, to set up a quality social media traffic network.
The biggest amount of time spent will be in the initial set up of your accounts. After that, you'll just want to schedule your time to add content on a continuous basis.
The building of your funnel is a process, and you'll soon become very proficient at this and will see results very fast. It's obviously not something that can be mastered overnight, but the more of it you do, the bigger the pay off will be.
The more you do, the more you'll learn. You'll also find faster and easier ways to accomplish your main goals.
Eventually, there'll be a snowball effect. The longer period of time you're on the networks, the more credibility you'll have, and you'll grow an extremely large number of followers.
Naturally, followers who like and trust you equals tons of traffic. This will lead to tons of sales and huge profits. Which, at the end of the day, is the name of the game!
Wishing you Great Success, Graeme Stuart YourSuccessNetBiz.com - 26221
If you have something to sell online, such as a product, service or business opportunity, the "marketing funnel" is a tremendous strategy to generate a huge amount of free traffic to your website. It's one used by many top marketers across the net.
Let me explain the analogy. The narrow end of the funnel is where your opt-in box is located, where prospects enter their email address and go through to make a direct sale. The wide end of the funnel is the catchment area. This is where all the potential online traffic come, from a wide variety of sources. If you can build a really big, far-reaching funnel, you can drive a gigantic amount of traffic.
So what makes up the wide end of the funnel?
To a certain extent, this is only limited by your imagination and how big you want the funnel to be.
A powerful and productive funnel would certainly include some of the following areas: -
- Social Media sites like Facebook, Myspace, Twitter and Orkut
- Video Media channels such as YouTube, Metacafe, Viddler and Revver
- Article Sites like Ezine Articles, Article Base and Buzzle
- Blogs such as Blogspot, Wordpress and Wikis
- Social Review Sites, eg. Squidoo and Hubpages
Additionally, you may also want to consider the following;
- Press Release sites like Free-Press-Release.com
- Picture sites, eg. Flickr and Zoomr
- Social Bookmarking and linking sites, eg. Delicious, Digg, Stumbleupon and Propeller
Due to the huge amount of people using these social sites, you can generate all the traffic youll ever need simply by establishing and maintaining a presence on them.
It's all about putting out regular content to as many places as possible, always linking back to your opt-in page.
This strategy will boost your appearance as an authority figure, build your online presence, and expose you to a never-ending supply of prospects for you business. And you can effectively leverage your time. For example, just one article can provide you with an incredible amount of content for all these different networks.
An additional benefit of this system, is that due to all the back links, your search rankings for your main website in Google, Yahoo and others, will massively improve.
Once youre all set up, the time required will become considerably less and less. However, it will take some time in the beginning, to set up a quality social media traffic network.
The biggest amount of time spent will be in the initial set up of your accounts. After that, you'll just want to schedule your time to add content on a continuous basis.
The building of your funnel is a process, and you'll soon become very proficient at this and will see results very fast. It's obviously not something that can be mastered overnight, but the more of it you do, the bigger the pay off will be.
The more you do, the more you'll learn. You'll also find faster and easier ways to accomplish your main goals.
Eventually, there'll be a snowball effect. The longer period of time you're on the networks, the more credibility you'll have, and you'll grow an extremely large number of followers.
Naturally, followers who like and trust you equals tons of traffic. This will lead to tons of sales and huge profits. Which, at the end of the day, is the name of the game!
Wishing you Great Success, Graeme Stuart YourSuccessNetBiz.com - 26221
About the Author:
Graeme Stuart is a top internet marketer and financial freedom coach. To learn more about his most effective online business opportunity and to access a complimentary internet marketing course, visit YourSuccessNetBiz.com
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